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digital learning with feeling: what is learner-centric design?

In today’s digital age, e-learning has become an increasingly popular mode of learning for individuals and organisations worldwide. However, not all digital learning platforms and tools are created equal. A one-size-fits-all approach to learning can lead to low engagement, retention rates, and poor learning outcomes. To combat these issues, organisations must turn to learner-centric design. This is an approach that puts the learner at the centre of the learning experience, with a focus on connecting with them on an emotional level – rather than an off-the-shelf solution that can often reduce engagement and productivity rates. Here’s your break down of what actually goes into learner-centric design. 

the importance of connecting with the learner.

Connecting with learners on an emotional level is crucial for effective learning outcomes. According to a study by The Masie Center, 86% of learning and development professionals agree that e-learning should be personalised to meet the needs of individual learners. User-centric learning recognises that every learner is unique, with different learning styles, preferences, and needs. It uses a variety of content mediums, such as videos, podcasts, interactive simulations, and written materials, to engage learners and make them feel valued. Connecting with learners through meaningful content is a key aspect of user-centric learning. By providing content that is relevant and interesting to learners, organisations can create a more engaged and dedicated workforce. According to a study by Gallup, engaged employees are 21% more productive and are more likely to remain with their organisation.

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blended learning 3.0.

Blended learning 3.0 is an evolved learning model that combines engaging online and offline learning using a variety of platforms and content mediums, to create a personalised and seamless learning experience. According to a study by Technavio, the global blended learning market is expected to grow by $21.27 billion during 2021-2025, at a CAGR of over 13%. Blended learning 3.0 enhances traditional classroom-based training by making it more interactive and engaging, resulting in better learning outcomes. To learn more about Blended Learning 3.0, read out article here

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feelings and emotions.

According to a study conducted by the Association for Psychological Science, emotions influence memory, attention, and learning. learner-centric design aims to connect with learners on an emotional level, making them feel valued and supported throughout their learning journey. This approach results in higher engagement, better retention rates, and improved learning outcomes. Employees who feel valued and supported through their learning journey are more likely to feel committed to their organisation. This commitment can lead to increased productivity, better job satisfaction, and lower turnover rates. According to a study by the Brandon Hall Group, organisations with high employee engagement have a 33% lower turnover rate than organisations with low employee engagement.

it’s never a one-size-fits-all approach.

Learning is never a one-size-fits-all approach. Every learner has unique needs and preferences, and a learning solution that works for one learner may not work for another. A study by IBM found that personalised learning can increase employee productivity by up to 50%. By tailoring the learning experience to meet the specific needs of each learner, user-centric learning ensures higher engagement, better retention rates, and improved learning outcomes. User-centric learning provides a more personalised and relevant learning experience for each learner, resulting in higher engagement and retention rates. By using a variety of content mediums, such as videos, podcasts, interactive simulations, and written materials, organisations can create a more engaging and meaningful learning experience for their employees.

discovering the gap.

Discovering the Problem or Gap Understanding the problem or gap that an organisation is trying to bridge with digital learning is crucial for creating an effective learner-centric design solution. A study by LinkedIn found that 94% of employees would stay at a company longer if it invested in their learning and development. By taking a problem-solving approach, learner-centric design ensures that the learning solution meets the organisation’s unique needs, resulting in higher employee retention rates.

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relying on the experts.

Creating learner-centric design solutions requires expertise in both digital learning and the organisation’s specific needs. As the market grows, organisations must rely on digital learning experts who can get under the skin of an organisation and create a bespoke learning solution designed specifically for them. When organisations can leverage user-centric learning, it becomes an effective approach to digital learning that not only enhances learning outcomes but also creates a more engaged and dedicated workforce. By connecting with learners on an emotional level through meaningful content, organisations can create a more personalised and relevant learning experience for each employee, resulting in higher engagement and retention rates. Investing in learner-centric design can improve employee productivity, job satisfaction, and retention rates, leading to a more successful and sustainable business.

Get in touch with the experts at Mindboost to learn more about what learner-centric design solutions can do for your organisation and your people.

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Caleb Foster Digital Learning Geek
After gaining more than 20 years of experience in operational excellence in the hospitality and digital learning sectors, Caleb wanted to rid the world of dull ‘click next’ and ineffective elearning and solve the epidemic of uninspiring digital learning. Mindboost began back in 2016, when Caleb, saw a huge opportunity to create better quality digital learning content that connects with learners emotionally to encourage a desire to learn more. Caleb realised there was a lack of true understanding of an organisation’s culture and inner-working when learning providers were presented with a request from a client. So, the Mindboost team get under the cover of an organisation’s performance need and ultimately look to connect with learners emotionally. When a learner is connected emotionally, they tend to start believing in a change, this then generates a feeling and makes a greater impact within the organisation than just conveying information.